Rodrigue Tusse, the CEO of INGLOB, sources substantive and high quality content directly from creators and distributes it to readers across the web via multiple channels. Together with his 2 amazing technical talents, Tim Muepu and Jonathan Mayunga, he offers a totally new service in Africa. He also aims at it to provoke some constructive debates on key issues on the continents such as Human Rights, Freedom of speech and real democracy. Rodrigue is a TEEP entrepreneur out of the 2015 program, also supported by Bert Evers!
Name: Rodrigue Tusse
Country: South Africa
Sector: Media platform
Can you describe your project or your start-up in a few lines with your own words?
INGLOB is an African, people-powered media platform that sources substantive and high quality content directly from creators and distributes it to readers across the web via multiple channels. Content creators include writers, independent journalists, artists, organizations and independent networks. It gives content creators unprecedented access to audiences, plus a new way to disseminate and consume information.
How did you have the idea? What led you to work on this project?
I started INGLOB because I thought that despite the fact the web was becoming a huge part of the African Millennial's life, there weren't enough contents aimed at that specific demographic ... or if there was it wasn't easy to find/discover them. I wanted to create that space on which Africans came to share and discover new information.
What issue does your start-up or your project want to address? What is the solution that you are bringing?
What most news sites and online publications are offering is a one-way stream of mainstream articles chosen by staff editors ... and in a continent where freedom of speech remains a major issue in most countries we decided to democratize information by putting the people in charge. Users are provided with that space and freedom to voice their own opinion about their community, country and continent!
What is or will be the competitive advantage of your project? What makes it or will make it unique? How do you think your idea will change the life of people?
There is no service like this in Africa and we think it could a big opportunity to not only disrupt the media space ... but also, provoke some constructive debates on some key issues on the continents such as Human Rights, Freedom of speech and real democracy. When the people are given a voice, wonderful things happen ... and we want INGLOB to be the new voice of Africa.
What part of your business idea would you explore and build first? Why?
We have built the core functionality around the social platform. Users can register and post contents we are now working on improving our publishing engine and also recommendation system. And also, a big part of our strategy is to go on mobile (Android and iOS) because mobile is, for many Africans, the primary medium through which they go online. And we feel like that were our growth lies.
What team have you gathered or will you gather for this project?
I was lucky enough to attract two amazing technical talents to help me on the project:
- Tim Muepu (BSc in Actuarial Science and Financial Math): Head of Business Operation
- Jonathan Mayunga (BTech in Industrial Intelligent Systems): Software Engineer
How are you funding your project?
I received 5’000$ in seeds funding from the Tony Elumelu Foundation through the Tony Elumelu Entrepreneurship program. The TEEP was instrumental in helping us launch our MVP.
Before the TEEP, I received 12’000$ in free services from IBM Softlayer through the catalyst program and this year I struck a hosting partnership with Rackspace.
I have heavily relied on my technical skills to get this project off the ground. I just joined StreetCapital investments portfolio and we’re looking into opening the service for all of Africa in the following months.